Designing for the familiar
User Experience
Design
The Design of a car’s interface must allow people to:
Focus on Driving
Understand Instantly
Respond Instinctively
Desire To Use It
By organizing key data,
Information Composition
Allows easier understanding and better user decisions
Providing interaction designs which augment a persons
Situational Awareness
improves their ability to decide and take action to the environment around them
Automotive
Defense
Consumer Electronics
Medical
Aesthetics that assist
with understanding
with understanding
Visually compelling
design decisions
design decisions
Our Philosophy
People want the newest technology. We can help make the interface simplified and safer – and beautiful – whether we are creating a future vision or providing guidance on practical application by focusing on the complete environment.
Choosing what to include in a system is as important as what you choose to leave out.
Most Used
Least Used
We help clients decide which feaures are most important to customers...
We help clients decide which feaures are most important to customers...
Specialties
- Interior Design
- Product Research
- Industrial Design
- Component Strategy
- Exterior/Interior Design
- Usability Testing
- App Design
- Automotive HMI
- Advanced Concepts
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Partners Expanding Our Expertise
We are very fortunate to be collaborating with some of the most creative & highly capable talent! We believe in a lean business model with a breadth of skillsets available as we need them.